MC Shared Services S.A.
As part of the Sonae group, MC’s activity began in 1985 with the opening of the first hypermarket in Portugal changing along the way consumer habits and starting a revolution in the commercial landscape at national level. Now with over 400 stores, ranging from hypermarkets to smaller urban stores, located in mainland Portugal and the islands, MC is the leading company in the food retail sector in Portugal, consolidating its leadership position by guaranteeing the clients’ sustained preference and implementing the best management practices with close articulation with the stakeholders from the different food value chains.
Role in the project
MC is the leader of Use Case/ Demo 2 – Fruits and vegetables in Portugal, within the WP6.
MC is responsible for, together with other partners and stakeholders, defining the details of the case study and share information, knowledge and expertise. The case study will serve as a knowledge exchange hub between end-users and technology providers, allowing for the co-development, customization, testing and validation of the SecureFood solutions (frameworks, models and tools) to the specifics of fruits and vegetables value chains.